National Milk Institute

Webiste and publication design

In 2013, Círculo Salvo started working on the design of a series of institutional publications (reports) for the National Milk Institute (Instituto Nacional de la Leche). Due to the frequency of the publication, it was possible to establish a well-defined, easily reproduced structure, with a focus on the role of the images, graphs and icons, in order to give it a modern and dynamic profile. Inale also trusted us with the task of redesigning their institutional website, for which it was necessary to analyse the site’s architecture and the functional redesign of the site map. The aesthetic profile of the site was also updated, prioritising the site’s usability and the hierarchy of the information by means of the design, as well as a visual design that is more in line with the institution’s contemporary profile.